New shopping centre in South Africa’s top security town where Woolworths Food and Checkers will go to war

Shopping on Eastway, a new mall in the popular Midstream Estate, will feature many top brands, including Woolworths Food, Checkers, and Starbucks.

This will be the third and largest shopping centre in Midstream Estate, set to open on 1 October 2026.

The other two shopping centres, Square@Midstream and Shopping on Ridgeway, feature many well-known retail brands.

The established shops in these two shopping centres include Spar, Boma, Spur, Lupa, Mugg & Bean, and Turn & Tender.

The new Shopping on Eastway will bring high-end retail stores to Midstream Estate, including the popular Woolworths Food and Woolworths Cellar.

Most residents in Midstream Estate frequent Woolworths Food at nearby shopping centres such as Southdowns and Grey Owl.

This means that a Woolworths Food in the estate is set to be a hit. However, it will not come without a new competitor.

There will also be an upmarket Checkers and Checkers LiquorShop in the new shopping mall, which will bring the Sixty60 service inside the estate.

Checkers Sixty60 is widely seen as Woolworths Food’s closest competitor, and with much faster delivery times, the two retailers will fiercely compete for market share.

“Shopping on Eastway is set to offer even more convenience, choice, and everyday essentials close to home,” the developers Bondev said.

The addition of Woolworths Food and Checkers Sixty60 to Midstream Estate will deliver on this promise of convenience.

Many speciality stores and restaurants at the new shopping mall

Shopping on Eastway said its launch will be a milestone for the Midstream community, reinforcing the vision of one community with three shopping destinations.

“Together, these retail hubs will provide residents with greater variety, increased convenience and even more reasons to shop locally,” it said.

The confirmed stores include fashion retailers, Freedom of Movement, Pick n Pay Clothing, and Uniq Clothing by Checkers.

Fine Linen, Plumblink, and Pool Warehouse will serve the home store market, and Conditioned Hairdressing, Polished the Experience, and Waxit will serve the beauty segment.

It will have four gift shops: Handelshuis, Midstream Flowers & Gift Co, The Crazy Store, and Trendy Toy Shop.

There are numerous speciality stores, like Discovery by Optimum Group, Midteam Real Estate, Petshop Science, PNA, Trendy Gadgets, and Tyreworx.

There is a strong focus on family and community, supported by numerous restaurants, including Bossa Goodtimes, Calisto’s, and Doppio Zero.

Shopping on Eastway will also feature Kauai, Paul’s Homemade Ice Cream, Starbucks Coffee, and Woolworths Café.

Medical services at Shopping on Eastway

A unique feature of the new Shopping on Eastway centre is its extensive medical, health, and wellness services.

“Eastway was created to establish a modern, multidisciplinary healthcare destination where medical and healthcare professionals deliver patient-centred care,” it said.

The centre brings together family medicine, dentistry, physiotherapy, dietetics, psychology, psychiatry, pathology, and wellness services.

“By working together, our practitioners provide coordinated care that is convenient, comprehensive and centred around the needs of every patient,” it said.

The medical centre will offer modern consulting rooms designed to create a welcoming, comfortable patient experience.

There will be general practitioners, dentists, physiotherapists, psychologists, dietitians, and other healthcare professionals.

There will even be practitioner-supervised hydration and wellness therapies designed to complement healthy lifestyles and recovery.

This medical centre will be complemented by The Local Choice Pharmacy Midstream, which will offer professional pharmacy expertise to clients.

“This pharmacy is a trusted, approachable, and familiar space where residents feel connected, supported, and cared for,” it said.

The new retail precinct will also feature a modern office block that stands adjacent to the retail shopping centre.

A 7-storey office block is also part of the project scope, creating an integrated environment where retail, work, and entertainment converge in a single destination.

The architects at ARC Pretoria said the new development will offer unparalleled access to dining, wellness, and retail amenities.