EasyEquities makes big play in the Philippines
EasyEquities has successfully commenced the onboarding of live users into its Global Stocks offering in the Philippines.
The South African company is launching this offering in partnership with GCash, with which it first partnered in 2023. This partnership gives it access to over 70 million active clients in the Asian country.
Early adopters on the ground in the Philippines have already funded their accounts, with initial deposits exceeding PHP 1.5 million across these users, signalling strong early interest.
This marks another step in the company’s regulatory journey in the Philippines, with EasyEquities’ sandbox first being approved by the Securities and Exchange Commission in June 2025.
This enables GCash to offer Filipino investors access to the largest global stocks through its partnership with EasyEquities.
EasyEquities said in a statement that, over the next two years, EasyEquities and GCash will continue to work within the SEC sandbox framework, incrementally scaling participation and functionality.
“The partnership aims to scale to as many as 2 million users within the sandbox period, gradually opening access while maintaining a disciplined focus on risk management, investor education, and regulatory compliance,” CEO Charles Savage said.
“For us at EasyEquities, this is the realisation of a long-held ambition: to make investing in global markets simple, affordable, and locally relevant for everyday Filipinos, in partnership with a brand they already know and trust.”
“We’re proud to be working closely with the SEC to ensure this offering meets the highest standards of safety and compliance. The sandbox allows us to test and learn while putting user protection at the core,” GCash vice president Winsley Bangit said.
“For the first time, Filipinos can access global stock markets through a platform they already trust: GCash.”
EasyEquities said that early indicators from the sandbox are already positive, with strong interest shown by Filipinos.
“We are already seeing early trading activity in the Philippines, and it’s exciting to observe how these first users are engaging with the platform and beginning their journeys into global markets through US-listed stocks,” EasyEquities COO Rish Tandapany said.
The way they fund, trade, and build their initial positions is already giving us valuable insight into how Filipino investors want to access and experience US markets, which will guide how we refine the product and scale access over the course of the sandbox.”
As the sandbox progresses, EasyEquities and GCash will continue to expand access in carefully managed phases, using real-world data and customer feedback to shape product evolution and enhance user protection measures.
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