Industry heavyweight Doug Reed joins Huge Group

Huge Group has announced that industry veteran Doug Reed will join the company to drive growth and innovation.

Reed will work closely with the investment companies in Huge Group’s portfolio to grow this part of the business.

He is one of South Africa’s most experienced telecommunications executives, having over 30 years of experience in the industry.

Doug’s career in telecommunications began at Datapro, which later became Vox Telecom, where he played a key role in driving that company’s growth.

Reed is recognised for his leadership in transforming Vox Telecom from a small ISP into a major industry player.

“His industry knowledge and hands-on approach will support Huge Group’s portfolio investment companies with their growth aspirations,” Huge Group said.

At Huge Group, he recognises similar potential in the platforms and services it has built through considered investments in different businesses over the past two decades.

His immediate focus will be on Huge Group’s virtual mobile network enablement and IoT growth initiatives.

He will lead engagements with Huge Group’s corporate clients and entrepreneurial IT firms and collaborate with partners and resellers.

“I’m excited to join Huge Group at a time when the company is in the early stages of a significant growth curve,” Reed said.

“My focus is on leveraging our platforms and capabilities to accelerate the next generation of tailored solutions we are implementing for our enterprise and SMME clients.”

Huge Group said it is focusing on consumer brands that aspire to be Mobile Virtual Network Operators (MVNOs) and on its IoT services capabilities.