Allan Gray wins Daily Investor 2025 Best Large Fund Manager award

Marshni Reddy – Regional Manager at Allan Gray – accepts the award from Daily Investor.

Allan Gray has won the award for Best Large Fund Manager in Daily Investor’s 2025 Investor and Banking Survey.

The Daily Investor 2025 Investor and Banking Survey was conducted by Daily Investor in April, with 2,104 South African investors and high net worth individuals taking part.

When asked which large fund manager they would choose if they had to invest money today, 28% of respondents selected Allan Gray.

This saw it beat the likes of Ninety One, Sanlam, Coronation, and Old Mutual.

While Allan Gray has the strongest brand among South African investors, its lead over its competitors has declined in recent years – down from 34% in Daily Investor’s 2023 survey, and 32% in Daily Investor’s 2024 survey.

The top firms competing in this space have aggressive marketing strategies to make them trusted household names among South Africans.

This is necessary to build confidence in their brand and ensure investors feel they can be trusted with their money.

At the other end of the scale, M&G Investments, Futuregrowth, Foord, and Sygnia have the worst brand awareness among large fund managers.

This is typically a sign of ineffective marketing strategies.

Download the report

The 2025 South African Investor and Banking Report is free to download for Daily Investor readers.

To download the report, complete the form below.