Smart Money – From zero to 1 million views in 18 months
Smart Money with Alishia Seckam, Daily Investor’s finance and investment video podcast, has shown exceptional growth with over 1 million views.
Smart Money was launched in February 2023 and has enjoyed great success across YouTube, Facebook, and Vimeo.
The show, hosted by renowned business broadcast journalist Alishia Seckam, is now a firm favourite among South African business leaders.
It has become the preferred platform for chief executives, business owners, and captains of industry to share their views.
The who’s who of South Africa’s business sector has been on the show. The first guest was Venture capitalist and former FNB CEO Michael Jordaan.
Other guests in the first season included Discovery CEO Adrian Gore, Vodacom CEO Shameel Joosub, former Nedbank CEO Mike Brown, and economist Dawie Roodt.
South Africa’s investment community showed strong support for the new show, with many asset managers joining the initiative.
Interviews with the investment community included A2X CEO Kevin Brady, JSE CEO Leila Fourie, and AlexForbes CEO Dawie de Villiers.
Alishia also had interviews with M&G Investments CEO Chris Sickle, Ninety One’s Sangeeth Sewnath, Naspers CIO Ervin Tu, and ARC co-CEO Johan van Zyl.
Many companies partnered with Daily Investor to showcase their products and position themselves as business leaders.
The show’s commercial partners include Ninety One, Citadel, Sanlam, PPS Investments, Discovery, Discovery Bank, and Vodacom Financial Services.
It also includes Brenthurst, Vodacom, Mesh, Currency Hub, Pam Golding, Nedbank, Laurium Capital, and Terebinth Capital.
These companies’ support helped Smart Money become one of South Africa’s premium business, finance, and investment shows.
View all Smart Money interviews here: YouTube, Facebook, and the Smart Money website.
Comments