Daily Investor the biggest finance and investment publication in South Africa

Daily Investor has grown its audience by 2,000% over the last two years to become South Africa’s largest finance and investment publication.

This was revealed in the latest Interactive Advertising Bureau (IAB) South Africa statistics for the country’s top online publications.

IAB South Africa is an independent, voluntary, non-profit association representing over 200 members, including digital publishers and media agencies.

Members include South Africa’s top media companies, including Media24, Broad Media, Arena Holding, IOL, Daily Maverick, and eNCA.

Through its partnership with dY/dX, IAB South Africa gives an industry-wide view of audiences presented by online publishers in South Africa.

The June 2024 statistics showed that Daily Investor had 179,000 average active daily users and 8.9 million page views.

The latest IAB South Africa’s statistics ranked Daily Investor as the country’s top finance and investing publication.

This accolade was made possible by the publication’s exceptional readership growth over the last two years.

In June 2024, Daily Investor attracted 2.5 million readers, up 2,000% from two years earlier.

The publication provides South Africans with business news, investing insights, economic commentary, and financial data.

It focuses on local business developments, JSE-listed companies, and macroeconomic events that can influence the markets and business sector.

Daily Investor has built a strong following of South African investors, high-net-worth individuals, and financial decision-makers.

Its business show, Smart Money with Alishia Seckam, was also an instant hit, with over 500,000 views on YouTube, Facebook, and the show’s official website.

Daily Investor readership growth